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Inspirations From Innovations

Some great business ideas seem so simple we wonder why no one ever thought of them before.

The backstory behind a bunch of household names, and tips to open your mind to inspiration.

At the heart of any successful business is a great idea. Some seem so simple we wonder why nobody thought of them before. Others are so revolutionary we wonder how anybody could’ve thought of them at all.

But those great ideas don’t come on command. And that leaves lots of would-be entrepreneurs asking the same question: How did everybody else get inspiration to strike—and how can we work the same magic?

Read more: http://online.wsj.com/article/SB10001424127887324445904578283792526004684.html?mod=e2fb#

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Putting Social Media to Work – Harvard Business Review starts a series of insights on Social Media.

Interesting: Harvard Business Review starts a series of insights on Social Media. Don’t miss them!

During the next few weeks, HBR.org will investigate social media’s value to all parts of your business, from strategy creation to recruitment to stakeholder engagement. For starters, innovation expert John Seely Brown writes about social media’s role in transforming business; 75px-JSBJI1Roy Bahat, chairman of game-console maker OUYA, will show how social media is changing the way businesses recruit and hire; Raj Agnihotri of Ohio University will discuss social media’s impact on the world of B2B sales. And that’s just for starters.

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Innovation Process by Paul Trott, 2006

The Importance of Innovation as Part of Modern Marketing

About the importance of innovation and how social media marketing can influence an innovation process

While the “closed” innovation model served organizations well in the past, more recently, several factors have undermined the logic of this model.  One factor is the increased mobility of the workforce.  As people move from one organization to another, they take with them the tacit knowledge acquired in one organization and pass it on to others in a different organization.  As employees went back for additional education, some of the company-specific knowledge spilled over.  A second factor was the increase in the presence of venture capital firms who specialized in creating new firms that commercialized external research and converting these firms into growing, valuable, and thriving companies.  A third Read more