Social Media Marketing Spendings to Rise or Plunge?

A new study from Forrester Research is predicting a shrinking ad market over the next five years, with a very positive prediction for online advertising: they expect the U.S. interactive ad market to reach $55 billion during that timeframe, meaning marketers will go from spending 12 percent of their total ad budgets online in 2009, [...]

meshed#1, Social Media Conference – Ticket Draw

As mentioned before I will be speaking at meshed#1, Social Media & Online-Marketing Conference in Linz end of May.
The host was so kind to give me a couple of tickets for a draw.
The draw can be entered in a very simple way: just follow my Twitter account @oth11. I will be tweeting a message about [...]

meshed#1, Social Media & Online-Marketing Conference

I will be speaking at meshed#1 in Linz this month. Topic: strategies in using social networks, cases and future development of advertising in light of emerging media. Following is the official statement from meshed#1:
meshed#1, Social Media & Online-Marketing Conference
28th – 29th May, Linz, Ars Electronica Center
Although the use of Social Media and Online-Marketing is constantly [...]